The 7 Deadly Mistakes of Using LinkedIn & How To Avoid Them

The 7 Deadly Mistakes Using LinkedIn & How to Avoid Them

Since starting 3 LinkedIn Network Groups, the largest is the Sage Partners, Employees, Alumni & Analyst with 7,500+ members in 60+ countries and the United States & the group has become a daily reading staple for many of the Sage NA executives. The group was created with the idea of members sharing ideas & opinions on current Sage changes, events & general take on the Sage environment with each other.

Since May 2008 I’ve seen many mistakes that members continually make about setting up their LinkedIn profile & utilizing it to its maximum benefits.

Below are some of the most common mistakes. This was taken from a presentation that I gave recently at Sage Summit, Sage’s Annual Partners & Customers Conference In Nashville

#1 / Never Complete Your LinkedIn Profile
Don’t Open Your Professional Profile to 175mil LinkedIn members worldwide
Don’t List Your Accomplishments & Certifications
Don’t Include Your History, Current Position or Core Competencies
For mediocre results keep you profile at less than 100%

#2 / Use The Ghost Avatar
                       
Does Anyone Really look like this?
Does Remaining Anonymous Really Help?
Don’t Build any Social Media Credibility

#2a / Use A Cartoon As Your Avatar

Pets & Children’s Photos Have NO Value on LinkedIn. If You Go To Spring Break Every Year & Consume Copious Amounts of Alcohol & Lose Your Clothes, Please Keep Those For Your Private Collection.

#3 / Don’t Contribute To Your LinkedIn Profile
Stay Secretive About Yourself & Don’t Let Anyone Know Who You Are
Don’t Share Your Industry Knowledge
Let Others Determine & Shape Your Online Brand

#4 / Don’t Ask (Or Answer) LinkedIn Questions
By All Means Keep Your Unique Business Acumen All To Yourself
Don’t Become An Expert in ANY Industry, Remain an Enigma

#5 / Don’t Invite Others to Your Network
Keep Your Network Your Own Private Domain
Reduce The Number of Your Relevant Connections(Or Just Don’t Get Them In The First Place)
The Less Connections You Have Will Result In Fewer Search Results That You’ll Appear In

#6 / Don’t Give Or Ask For Recommendations
Don’t Let Your Colleagues Say Anything Positive About You
Remain An Enigma In The Virtual Word
Don’t Send Any Recommendations To People You’ve Worked With

#7 / Don’t Include Any Current Contact Information
Make It Impossible To Contact You
Make People Guess Where You’re Currently Working
Don’t Answer Messages or LinkedIn Invitations

These are but a few of the mistakes that I see people making but they seem to be the ones that continually show up.
Remember that an intriguing & complete LinkedIn Profile will help you Take The Work Out of Networking

Bill Kizer
Creator Sage LinkedIn Partners, Employees & Alumni Networking Group
LinkedIn Profile: http:// www.linkedin.com/in/bkizer  ~  williamkizer52@gmail.com
760.518.2493

Robert Wood; 2012 Co-Presentor
DDF Consulting Group, Inc.
Linkedin Profile: http://www.linkedin.com/in/bertowud  ~   robertw@ddfcgi.com
352.615.5898

What To Wear, What To Wear @ Sage Summit 2012

I get teased a lot because I don’t know how to pack lightly. I operate under the “You Just Never Know” Theory when it comes to travelling.

A man writing a blog about what to wear to a conference? If you are Wayne Schulz or Robert Wood you pack 2 pair of socks, 1 pair of tennis shoes, 1 semi dress pair, 2 pair of Dockers, 2 Polo Short Sleeved Shirts, & assorted accessories. Nothing has to match, just has to be comfortable and ready.

Sometimes I wish it were that easy for me. It just isn’t. I like wearing suits, sport coats & wool gabardine slacks with matching shirts & shoes. I probably spend more making sure everything is dry cleaned and laundered PRIOR to a trip that some people spend at the dry cleaners in an entire year. I’m not bragging, it is an affliction to which there is no cure.

We’re only 3 weeks away from attending Sage Summit 2012. Prior to leaving San Diego I think that it’s time to get out the checklist. If you’re like me, you’ll discover that if I don’t prepare a checklist I’ll always end up 1 pair of socks short, too few business cards, forgot toothpaste, brought 2 bottles of shampoo, no conditioner. You name it, I’ve forgot it on one trip or another. That’s why I pack like I’m leaving for a year around the world.

Belove I’ve included the average temperature & humidity for Nashville just in case you’re wondering about what to wear.

Nashville Average Humidity August

Airline Ticket √
Sage Summit Registration √
Room Reservation √
Luggage √
4 Suits √
2 Pair Slacks √
1 Pair Jeans √
8 Shirts, Dress
2 Casual √
3-4 Pair of Shoes,
Including Flip Flops√

Average August Temperature Nashville

6-8 Pair of Socks √
6-8 Pair of Underwear √
3 Belts √
4 Tee Shirts √
Assorted Toiletries √
Laptop √
iPad √
Camera √
Cell Phone √
Chargers For Laptop, iPad, Camera, Cell Phone √
Extra “AA & “AAA “Batteries for Any Emergency √
Necessary Travel Documents √I enjoy wearing suits at conferences so I need those. I have to wear different shirts to match the suits, sports coats, etc.  Of course extra socks & underwear are a must & different shoes for each suit are very important. There’s nothing worse than wearing a black suit & the wrong shoes or socks.

Should be all set, right? Wrong. Don’t forget your wallet! I’ve done that before also. If it can be forgotten I’ve forgotten it on some trip to somewhere.

This list looks like a list for a man, but it can be used just as easy for women.

I think that someone could make a decent living as professional packers. Hand them your list, they go through it with you, and voila your only job is to get to the airport in time. She’s already packed your luggage in your car and included your entire itinerary and any other necessary documentation.

I recently purchased a new large piece of London Fog luggage and I feel very compelled to fill it. One of the local luggage stores was having a killer sale on London Fog luggage. Had to have it! Retail Therapy is so rewarding & satisfying (until you get the credit card bill)

One item that is HIGHLY recommend  is a light coat. Longer Flights  tend to get chilly and so do the Session Rooms. This reminder comes from #SageSummit so I would pay extra attention to it.

Above all, get there safe and on time, dress accordingly and if the airline loses your luggage you can participate in one of my other favorite hobbies and that’s shopping. Gaylord Opryland has a couple of shops to purchase something new.

Yeah, I know I’m a guy & I should honor the Man Code & not admit to enjoy shopping so much.

HAVE FUN!!

Who Should Attend Sage Summit 2012 & Why

Bill ~ Trent ~ Trevor Kizer

Gary ~ Connie ~ Jennifer ~ Erick @ Sage Summit 2011

Robert Schayes, Himanshu Palsule, Bill Kizer, Pascal Houllion Sage Summit 2011

Mark Kauffmann & Her Girls

Sean Leanne Tuohy Wayne Schulz Bill Kizer

Summit 2011 Twitter Meetup

There has been much discussion about the value of attending the Sage Summit 2012 Conference. I am one of those who have found Conferences to provide me with great value and I’ve learned a great amount of useable information. The technology industry changes daily and there’s no way to know about those changes if we don’t talk to the source. You can find the source(s) and other partners who have utilized those changes very successfully by attending events such as the new and improved Sage Summit.

Look at the business partners who consistently make the Top 10 list. Go to their website and see what they’re doing that you’re not. It’s probably a safe wager that they’ve been involved in Summit, BPAC membership, etc. It’s time to be accountable to ourselves for our failures or successes. It’s time to stop blaming others when we fail.

First, there is the long term value of creating lasting relationships with other BP’s or third party solutions and there are many knowledgeable partners and company representative who will gladly share that knowledge with you.

There has been a shift at Sage to offer more transparency and seeing the Management attend different social events & the Trade Show is a testament to this new shift. Don’t be surprised to find yourself engaged in open and honest dialogues with top management.

How do you put a price tag on product information you receive at Summit? What about face time with Sage executives? Truth be told, you can’t put a price tag on these items. The sessions alone that Sage is offering this year are numerous in count, while covering all Sage products, upgrades, changes and of course Social Media.

Too often we get caught up on doing business as we’ve always done it, not knowing that there are better ways of streamlining and making our individual businesses more cost effective. But if we don’t go to Summit and attend sessions, talk to other BP’s, then we’re going to stay in that same spiraling vortex & will get the same results. One of my favorite quotes is:

“If you keep doing what you’re doing you’re going to keep getting what you get. If you want something new you’re going to have to try something new.”

~ Author Unknown

I have spoke to BP’s who have concerns that they have never “pulled” any new business from attending Summit and other conferences occasionally or even those who go each year. Then there’s the camp that has bought booth space, collected business cards & found that most of those cards belonged to other BP’s & not potential new deal opportunities. Where’s the ROI they ask?

First, if you’re heading off to Summit with the sole intent of closing deals then you’re going to be disappointed. It’s kind of like going to a Barnum & Bailey Circus expecting Shakespeare; or going on vacation to Northern Minnesota in January wearing shorts, flip flops & sun tan lotion looking for a sun tan. You’re going to be disappointed by unrealistic expectations.

Unfortunately most companies don’t look at non revenue generating items as having any value. Unless there’s a dollar amount involved most BP’s don’t “get it.” To the partners who don’t get it, there are three questions you need to ask yourself.

What value am I adding to the equation?
What Solution can I provide?
What am I adding to the success of my business?

Come to Nashville & see the changes that are happening at Sage. You’re going to be surprised & more importantly you’re going to go back to your business with a new attitude & isn’t life itself about how you approach it? I think so & I hope to see each of you in Nashville